ATD and FiAD have formed an alliance to jointly present this course in Spanish.
In a rapidly changing corporate environment, Artificial Intelligence is emerging as the transformative force redefining every process, including the vital area of Learning and Development (L&D). For training professionals, the strategic adoption of AI is not a trend, but an essential capability to optimize efficiency, personalize experiences, and ensure that your organization’s talent is prepared for the challenges of tomorrow.
We invite you to immerse yourself in the limitless possibilities that AI offers for designing innovative learning paths, implementing more accurate assessments, and measuring the real impact of every training investment. This course is meticulously designed for managers, consultants, and L&D and HR leaders who want to go beyond theory and apply AI solutions that generate tangible strategic value.
Through five modules led by international experts in their respective fields, we will explore not only strategies but also effective tools to address current and future talent development challenges. Join this cutting-edge experience, where efficiency, personalization, and measurement come together to boost individual and organizational growth. You will connect with a select network of professionals from Latin America, broadening your perspective and collaborating to build the future of learning.
The specialization course will be held on Thursday, August 21, Tuesday, August 26, Thursday, August 28, Tuesday, September 2, and Tuesday, September 9, 2025, from 6:00 PM to 10:00 PM (UTC) via the Zoom platform.
Format: Synchronous online – Zoom platform
The Association of Talent Development, based in the USA and operating worldwide, is the largest and most recognized global organization on the topics of learning and talent development.
Innovation Forum for Learning and Development – leads the dissemination of good practices and professional networking in the world of learning and organizational development in Latin America.
Programa
Module 1: Fundamentals and Possibilities of AI in Corporate L&D
Module 2:
Designing learning experiences mediated by generative AI. From content to impact.
Module 3: AI-enhanced tutoring: personalization and learning tracking
Module 4: Design and Implementation of Learning Assessments with AI
Module 5: Measuring the Impact of AI-Powered Learning and Global Strategy
Module 1: Fundamentals and Possibilities of AI in Corporate L&D
This module will introduce you to the world of Artificial Intelligence, revealing its key concepts and its rapid evolution. You will understand the transformative impact that AI is already having on people management and, more specifically, on the entire Learning and Development cycle.
By the end of this module, you will have:
- A solid understanding of the fundamental principles of AI and Machine Learning.
- The ability to identify the main strategic opportunities where AI can generate value in your L&D area.
- A clear vision of how AI is redefining the future of work and talent development.
Alfredo castro
A lifelong learner, he is a professor, mentor, facilitator, coach, writer, consultant, and speaker. His motto is: “Education is the most powerful resource which you can use to change the world” (Nelson Mandela).
With a rapidly rising career, from consultant to international managing partner for 17 years, 1995 marked a crucial turning point for Alfredo. After transitioning from the corporate world, he embarked on a new chapter as a consultant, coach, and mentor, leading MOT’s Training and Development program. Immersed in academia, he became a prestigious professor at FIA Business School, where he dedicated more than two decades to shaping the minds of students from Brazil and Europe.
Module 2: Designing AI-mediated learning experiences. From content to impact.
This module will cover the use of generative AI tools in designing effective, user-centered learning experiences, both in virtual and face-to-face contexts. It will explore examples applied to corporate and adult learning, identifying learning objectives, expected outcomes, and the type of intervention that maximizes the impact on job transfer. Participants will also explore activity prototypes, AI-generated resources, and criteria for their evaluation and continuous improvement.
By the end of this module, you will:
• Applied knowledge for designing learning experiences supported by generative AI,
• Tools for designing learning paths that dynamically adapt to the needs of the organization and each employee,
• Strategies for intelligently and scalably generating training content (texts, exercises, simulations).
Manuel Sotomayor
An educational psychologist (PUCP), MBA (UPC), Master in Talent Management (EOI), and PhD candidate in Humanities (UDEP), I have combined educational technology with a humanistic perspective to design learning models that address the ethical, strategic, and cultural challenges of the contemporary world. My background also includes studies in philosophy (PUCP) and theology (UARM), which foster a critical and reflective view of the meaning of learning and human development.
I have led educational innovation processes in multinational companies and universities, integrating knowledge management, talent development, and academic quality with emerging methodologies.
I am the Director of AI and Education at Centrum, Graduate Business School of the Pontifical Catholic University of Peru.
Module 3: Tutoring augmented by generative AI: personalization and learning tracking
This module will explore the use of generative AI to support training and mentoring, especially in corporate learning programs. It will review best practices for the ethical use of virtual assistants, automatic feedback generation, identification of personalized learning paths, and methods for measuring impact. The session will combine theoretical elements with practical case studies and accessible tools for immediate implementation.
By the end of this module, you will:
• Skills to design and configure chatbots and virtual assistants that act as intelligent tutors and mentors.
• Techniques to implement automated and personalized feedback systems that accelerate employee progress.
• The knowledge to leverage AI platforms that monitor individual progress and proactively identify support needs.
Nina Hirota
A global HR leader with extensive experience designing and executing high-impact talent and organizational strategies for Fortune 500 companies. Her expertise focuses on driving organizational transformation, growth, and innovation by aligning HR objectives with business needs and leveraging data-driven insights to optimize performance.
Experience spans sectors including healthcare, manufacturing, technology, banking, financial services, consulting, and international multilateral organizations.
She is the Founder and Chief Talent Officer of Global Synergy Partners Solutions and a professor at New York University.
She has held executive positions related to learning and talent development at the World Bank, Johnson & Johnson, WellCare, and Jabil.
She holds a Bachelor’s degree from Pontifical Catholic University of São Paulo, a Master’s degree in Marketing from ESPM, an MBA from the Getulio Vargas Foundation, and has pursued continuing education through programs at Harvard University, The Wharton School, and the University of California, Berkeley.
Module 4: Design and Implementation of AI-Powered Learning Assessments
You will learn to revolutionize your learning assessment processes by using AI to obtain more accurate, objective, and efficient measurements. This module will cover various types of AI-assisted assessment and prepare you to implement these solutions ethically.
By the end of this module, you will have:
• The ability to design and implement adaptive assessments that adjust to each participant’s knowledge level.
• Techniques for using AI to analyze performance and identify learning patterns, as well as strengths and weaknesses.
• A clear understanding of the ethical and bias considerations that must be addressed when implementing AI-assisted assessments.
Manuel Sotomayor
An educational psychologist (PUCP), MBA (UPC), Master in Talent Management (EOI), and PhD candidate in Humanities (UDEP), I have combined educational technology with a humanistic perspective to design learning models that address the ethical, strategic, and cultural challenges of the contemporary world. My background also includes studies in philosophy (PUCP) and theology (UARM), which foster a critical and reflective view of the meaning of learning and human development.
I have led educational innovation processes in multinational companies and universities, integrating knowledge management, talent development, and academic quality with emerging methodologies.
I am the Director of AI and Education at Centrum, Graduate Business School of the Pontifical Catholic University of Peru.
Module 5: Measuring the Impact of AI-Powered Learning and Global Strategy
The final module will equip you with the tools to demonstrate the strategic value of your L&D programs. You will master the use of Learning Analytics and AI to measure the real impact on organizational performance and return on investment. Furthermore, you will build a comprehensive vision for implementing AI in your talent strategy.
By the end of this module, you will have:
• The skills to apply AI-powered learning analytics to gain deep and actionable insights into learning.
• Methodologies for calculating the Return on Investment (ROI) of training, justifying the investment to senior management.
• A strategic roadmap for integrating AI into your L&D area, considering data governance, challenges, and future opportunities.
• The ability to position your organization at the forefront of talent development through a well-defined AI strategy.
Marco Serrato
Vice President of Learning Enterprise at Arizona State University (ASU)
He has a comprehensive understanding of executive and continuing education across various industries and emerging technology platforms. He has experience developing initiatives for the private sector, government, and non-governmental organizations in the United States, Latin America, Europe, the Middle East, North Africa, and Asia. He has also served as a member and past president of the board of directors of UNICON (International Consortium for University-based Executive Education). He has also served as a representative for UPCEA (University Professionals for Continuing Education Association) and the Latin American and European Continuing Education Network (RECLA).
Before joining ASU, he was Associate Chancellor of the University of Chicago and Vice Chancellor for Executive and Continuing Education at Tecnológico de Monterrey.
He is the co-founder of two startups that provide consulting services and applied learning solutions for the public and private sectors.
He holds a double degree in industrial engineering and operations research from Iowa State University and industrial engineering and operations management from Tecnológico de Monterrey.
Tariffs / Investment
Effective July 16, 2025:
- Individual: USD 790
- Two or more people from the same organization (each): USD 710
PAYMENT METHODS: Bank transfer or credit card.
MINIMUM NUMBER OF PARTICIPANTS: 20 – MAXIMUM NUMBER OF PARTICIPANTS: 50
